CHARACTER COUNTS!
Product identity
- Publisher
- The Robert D. and Billie Ray Center at Drake University
- Program family
- CHARACTER COUNTS!
Instructional fit
- Courses
- PK–12 character education and schoolwide culture
- Role explanation
- Supplemental PK–12 character-education and schoolwide culture program.
- Subjects covered
- Supported instructional roles
Materials and delivery
- Format description
- Print and digital lessons, activities, visual resources, implementation tools, assessment, consultation, and professional development.
- Included components
- Six Pillars framework; Good Ideas lessons and activities; digital resource library; visual resources; TEAM implementation approach; assessments; professional development; family and schoolwide supports.
- Languages and support
- Selected resources, including Good Ideas, are available in Spanish.
Links and notes
- Vendor product URL
- Visit publisher product page
- Curriculum notes
- The Robert D. and Billie Ray Center at Drake University is the current home of CHARACTER COUNTS!.
Availability
- Product availability
- Available
- Last checked
- September 29, 2026
A PK–12 character-education framework and resource collection built around the Six Pillars of Character, social-emotional skills, ethical decision-making, and positive school culture.
CHARACTER COUNTS! helps schools build character, social-emotional skills, and a positive culture through the Six Pillars of Character: trustworthiness, respect, responsibility, fairness, caring, and citizenship. Flexible lessons, activities, visual resources, the TEAM implementation approach, professional learning, and schoolwide tools can supplement existing character or SEL programs.